MessageBird’s WhatsApp API allows the following formats for Session Messages: You don’t need to get these messages pre-approved as long as you follow WhatsApp Business Policy and WhatsApp Commerce Policy. Session Messages include media attachments (images, videos, GIFs, etc.) and help you provide better and faster customer support. The Customer Care Window is a 24-hour timeframe that allows you to communicate with your customers and respond to their queries - it starts when your customer sends their first message. The biggest difference between message types is what WhatsApp calls the Customer Care Window. Message templates: These are templated outbound messages you send to customers, that require customer opt-in.

Session Messages: These are responses from your business to a customer, when a customer initiates a conversation with your business on WhatsApp. The WhatsApp API allows you to interact with your customers in two ways:

Message Templates vs Session Messages with WhatsApp API Start sending WhatsApp Message Templates with MessageBird Rules to start sending WhatsApp Message Templatesīest practices to prevent your messages from being rejected Message formats allowed to be used on WhatsApp API Message Templates versus Session Messages

We’ve put together guidelines and best practices to help ensure approval of your template messages - from getting started to sending out WhatsApp Message Templates: If it’s your first time using the WhatsApp API, then be aware that WhatsApp enforces stronger rules and restrictions than other messaging channels. You can send templated support messages, notifications, account updates, alerts, and two-factor authentication codes. WhatsApp Message Templates allow you to actively communicate and build engaging experiences with your customers. Best Practices for WhatsApp API Message Templates and Session Messages

Whatsapp text message